
T-Mobile-Tuesday
Overview :
HappiCampr
HappiCampr exists to make life easier for parents who aspire to find the right enrichment opportunities for their elementary school age children and up. From summer camps to after-school programs and everything in between, HappiCampr’s continuously updated database feeds a truly useful recommendation tool, marketplace, and booking engine. HappiCampr exists to make life easier for parents who aspire to find the right enrichment opportunities for their elementary school age children and up. From summer camps to after-school programs and everything in between, HappiCampr’s continuously updated database feeds a truly useful recommendation tool, marketplace, and booking engine.
The Customer:(HappiFamli Brand Network) Happi Famli is the parent company with three divisions serving customers in various stages of their parent journey by providing a single source resource for comprehensive, localized knowledge and experience in child care and enrichment opportunities for kids of all ages.Chad Bookidis - CoFounder/CEO
Since graduating with Jams and a Devo World Tour t-shirt under his robe, Chad has notched 25 years of branding, marketing, and business success. He provides veteran start-up leadership, strategic thinking, and customer experience expertise laden with data-driven analysis and solutions. He and his wife call Austin home where he’ll argue that his three hilarious, talented, and busy girls are the reason for his gray hairs.
Rebecca Cole - Co-Founder/COO
Before Rebecca found herself as the co-founder of Happifamli, she spent 12 successful years in engineering at a high tech fortune 500 company and 12 more as a successful entrepreneur. Along the way, she became a Texas certified trainer in child care and provides educational presentations regularly to parents and teachers at local preschools and child care centers across Texas. Rebecca and her husband, Mike are the parents of two children who always make life ridiculously busy and full of laughs
Industry Category: Other
Executive Summary:
HappiCampr exists to make life easier for parents who aspire to find the right enrichment
opportunities for their elementary school age children and up. From summer camps to after-school programs and everything in
between, HappiCampr’s continuously updated database feeds a truly useful recommendation tool, marketplace, and booking
engine.
Purpose of Project /Business Challenge :
HappiCampr is part of the HappiFamli Brand Network; the only place where parents can find the entire continuum of local child care, camp, class, and private school organizations in one place. It’s where corporations can find amazing corporate benefits packages and it’s where businesses can find marketing AND registration… all-in-one.
Simply put, the HappiFamli Brand Network drives business. Investing in advertising gives you visibility to thousands of parents while delivering an average of 32% CTR, on our listings and a 2.2% CTR on our ads. Coupled with a CPC (Cost per click) rate 35-90% less than Facebook ads makes partnering with us a smart investment. And if you’re a non-profit, we’re proud to go the extra mile and offer a 25% discount.
Dashboard :
- Favorites - Can add any of the camp in its favorite list
- Normal search - In this user can search for camps on the basis of date, category, terms and radius based search.
- Advanced search - The user can search camps on the basis of different combinations of the available parameters.
- Category search - The user can search on the basis of categories available.
- Settings - Through account settings user can view its account details, change password and can upgrade the account.
Note:
We don’t allow a free user to book the camp. If user tries to book the camp then application show a prompt to user to upgrade there accounts. Without account upgrade user can’t fill universal application and can’t add their kids in the account.
The user can upgrade there free account from the account settings.