Overview
About BrainTap
BrainTap is a cutting-edge neuroscience-based app that elevates users’ brain potential. Backed by extensive neuroscience research, BrainTap helps users sleep, think, and perform better, revitalizing overall wellness through enhanced brain fitness. By tapping into different neural pathways, BrainTap enhances productivity, reducing stress by 38.5% in just 20 minutes. Featured in Forbes, Business Insider, Entrepreneur, and Men’s Journal, BrainTap stands as a leader in mental wellness, offering users a scientifically-proven method to achieve optimal mental performance.
Delivering Our Core Values
Technological Stack and Infrastructure
To deliver a seamless and robust user experience, BrainTap has strategically employed a variety of technologies, including:
Ruby on Rails
A robust framework, Ruby on Rails, enables BrainTap to utilize rapid and maintainable code.
MySQL
This relational database system is essential for BrainTap’s secure data storage and retrieval processes.
AWS (Fargate, ECS, S3, LoadBalancer)
AWS components have been integrated into BrainTap for efficient container deployment and traffic optimization.
GitLab CI/CD
AWS components allow seamless deployment of containerized applications and optimized traffic distribution for BrainTap.
HubSpot
Using GitLab CI/CD, BrainTap ensures streamlined workflows, efficient collaboration, and reliable code delivery.
Zapier
Zapier automates workflows by connecting various apps, enabling smooth data exchange across BrainTap applications.
Key Features
Essential App Highlights & Functions
Client’s Needs Addressing
Client Solutions & Challenges
BrainTap approached the SubcoDevs team facing challenges of ongoing delays and overbilling. Despite spending $160,000 per month, the previous team failed to deliver satisfactory results. BrainTap needed to resolve coding issues and enhance app performance. Our developers accepted the challenge and comprehensively fixed the issues. We also collaborated closely with BrainTap to implement new features, such as developing an API for better integration and cross-promotion. Leveraging our technical expertise, we ensured minimized downtime and timely updates, ultimately delivering a significantly improved and efficient app.
Success & Final Product
Resulting Success & the Final Product
Through our efforts, BrainTap transformed into a fully functional and efficient platform. Despite the initial challenge of a lack of documentation handover, our team navigated through 10,000+ lines of code to deliver efficient solutions. We facilitated third party integrations, enabling BrainTap to promote its services seamlessly. Our streamlined processes, including a PM tool, ensured effective communication between IT and product teams. As a result, BrainTap’s monthly costs reduced to $50,000 from $160,000. The app now connects wirelessly with various devices and improves users’ cerebral functioning. BrainTap has over 10k downloads on Google Play and a 4.9star rating on the iOS App Store. We continue to work with BrainTap to ensure optimal performance and meet new user needs.